Judith Leiber, the iconic brand known for its whimsical crystal minaudieres, will launch its first-ever contemporary handbag collection, Overture Judith Leiber, this month. Already recognized for their timeless accessories and countless celebrity fans, this new, more affordable fashion extension will drive Judith Leiber to not only own the red carpet, but also own the night seven days a week.
The term '??overture'? is one that Mrs. Leiber originally used in the 1980'??s to describe the opening price point styles in her collections. The brand'??s current Creative Director, Jana Matheson, revisited this idea and felt that 2012 was the ideal moment for the business to expand on this notion and introduce a full collection of '??overture'? bags. '??As the contemporary market booms, it seemed like the perfect time to take our mastery of the evening bag into a different price point,'? explains Matheson. '??We see the generations reaching for these bags and we wanted to create something special and fresh for the self-expressive, urban girl.'?
The modern collection consists of 31 styles of minaudieres, clutches and cross body bags. Clean silhouettes are enhanced by animal prints, foil treatments, embossed pythons and oversized locks. '??All the elements are a nod to Mrs. Leiber'??s love for exotic skins, and a twist of whimsy, with the dramatized ornaments,'? says Matheson. Retailing for $295 - $995, Overture Judith Leiber is more affordable than the Couture line. However, the powerful detailing and the eternal aesthetic that Judith Leiber fans adore is certainly not diluted.
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Overture Judith Leiber will be available at www.ShopBop.com, www.JudithLeiber.com, and Judith Leiber Boutiques.
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