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Bugaboo Presents: My First Car with VIKTOR&ROLF


A feeling of freedom rushes through your veins when you'??re cruising around in your very first car. So what better way to start your child'??s journey than with Bugaboo'??s latest special edition. Together with fashion designer duo Viktor&Rolf, Bugaboo has created an exclusive limited edition stroller inspired by the love and passion one has for their first car.


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Renowned for their avant-garde couture creations, Viktor&Rolf added signature car trademarks to their new Bugaboo Cameleon3 aptly named My First Car. The complete stroller equipped with a custom footmuff, comes in a cool mono-color anodized grey chassis, with classic grey sports car-style fabric. The stroller features a faux leather canopy with matching faux leather hub caps and hand-stitched handle bar and carry handle. Through the rear window of the canopy, you can keep an eye on your little one while they'??re facing you or while enjoying the world. My First Car is also equipped with rear silver alloy wheels featuring the iconic Viktor&Rolf emblem. In addition, both the footmuff and rear of the bassinet features a cheeky custom-made license plate that reads '??bb- -V&R'??.

The Bugaboo Cameleon3 by Viktor&Rolf will be available for MSRP$1600 and the Bugaboo footmuff by Viktor&Rolf for MSRP $175 are available in September 2012 for a limited time while supplies lasts. The Bugaboo Cameleon3 by Viktor&Rolf will be available at Bloomingdales, Neiman Marcus and Nordstrom.

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