Avon Names Irina Shayk as a Global Beauty Ambassador

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Last week Avon Products Inc. named international supermodel Irina Shayk as their new Global Beauty Ambassador. In the role, Shayk will serve as a global spokesperson for the Avon Makeup brand and appear in beauty campaigns in the Avon brochures worldwide. Shayk will also play an integral role in debuting Avon’s newly revamped makeup line, launching summer 2013.

“I’m proud to partner with a company that is dedicated to improving women’s lives and making a difference,” says Shayk. “I’m inspired by the millions of Avon Representatives around the world and the passion they have for both beauty and their businesses.”

“Irina is a global beauty icon and we’re thrilled to partner with her as we launch our new Avon Makeup collection,” says Patricia Perez-Ayala, Senior Vice President and Chief Marketing Officer. “She is a strong, confident woman who shares Avon’s commitment of supporting women around the world. Irina is truly beautiful on the inside and the outside.”

Irina Shayk was born in a small town called Emanzhelisk in Russia--a village so small it's not even found on the map. After attending a modeling class in 2007, Shayk quickly received international recognition appearing on the runways in Paris, on the covers of top international magazines and in major global advertising campaigns. Shayk currently divides her time between New York and Europe and managing her charity, which helps children and families in need in her homeland of Russia.

For more information, please visit: www.avoncompany.com.

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