Announcing Mom's Fashion File

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Across the nation moms are talking about Mom'??s Fashion File--my latest venture with two equally savvy moms. This is a one-of-a-kind company that brings must-have fashion advice to moms who crave style and substance through it'??s website (, customized events and targeted social media programs.

I'm teaming up with two leaders within the world of social media--Alison Ray ( Andrea Fellman ( launch Mom'??s Fashion File will be the premier source of fashion news and trend advice for modern moms. This is a resource for moms when it comes to the how, where and what to buy.

With the, moms can find inspired ideas for themselves and their families. The three seasoned style mavens promise to save moms time and money on the hunt for wardrobe essentials and advice for breaking out of the mom-uniform rut.

The site will be packed with interview and fashion feature articles targeting busy moms. Moms will also find designer profiles, shopping lists and Dos and Don'??ts. In addition to the website, the Editors will host monthly twitter parties and in-store events to bring their message that fashion doesn'??t have to hurt!

We're kicking things off on October 20th, 2010. will host its launch event on twitter at 9 pm EST. The online event (follow hashtag #MFF) will offer exciting giveaways as well as a chance to learn more about this new endeavor. Be sure to click the link above and RSVP! This is one event you won't want to miss.

Momtrends was not paid for this post.

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