The holidays are about family, food and friends. They are also about giving and sharing.
This year, McCormick is celebrating the holidays with the launch of their Flavor of Together program, a yearlong initiative to spark a global conversation about flavor. People around the world are being asked to share their flavor stories whether a childhood memory, a family tradition, or just a favorite recipe - to help those in need.
More than 125 flavor experts helped McCormick kick off this program on Dec. 3 by sharing their story. Flavor Ambassador Jen Tilley is just one person who shared her story about her family holiday tradition: an all-day baking extravaganza. Every year, Jen and her mom pick one day on the calendar and dedicate that day to mixing, baking, cooling and decorating various holiday treats.
You can also share your own holiday baking stories where for everyone that shares or mentions #flavorstory, McCormick will be donating $1 to United Way to help feed those in need. What a simple and easy way to give back this holiday season.
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