Today keeping kids entertained has moved away from books and puzzles to mobile devices, as 57% of moms admit to turning their mobile devices over to their kids anywhere from a few times a day to a few times a week. As convenient as the mobile revolution has made it for parents to get more done while keeping their kids preoccupied, there are risks with allowing kids to have free range on a parents mobile device.
Luckily theres an easy answer for the parent who wants to keep their child protected from getting into hot water while using their mobile device with KIDOZ, a mobile and desktop app that keeps kids protected online by preventing access to unsavory websites or videos, making purchases, sending emails, making calls and more. The app acts as a full-service browser for kids, offering kid-friendly content, games and video, that is customizable and constantly updated. To learn more about this app, we spoke with Gai Havkin, CEO of KIDOZ who shared his unique insight into everything related to tech and our kids.
Momtrends: How does KIDOZ work?
Gai Havkin: KIDO'Z is an Android app that turns phones and tablets into kid-friendly devices by "hiding" all the irrelevant apps from kids (parent dialer, contacts, mail etc.) and exposing only the apps that were "whitelisted" in our database, meaning only safe games for kids. KIDOZ has a built-in TV and browser pre-loaded with quality content for kids (videos, games, and websites chosen by a team of educators and parents). For parents, KIDOZ is offering advanced parental controls including a password protected child look, screen time limitation, an ad blocker, an in-app purchase blocker and full content customization.
Momtrends: What, in your opinion, is the balance for kids and tech - time on screen, number of apps, etc?
Gai Havkin: In our opinion, kids screen time should be limited to no more than 1-2 hours a day and only allowed in specific time ranges (not too late in the evening, etc.). Studies show that kids who spend more time online are more likely to develop aggressive attitudes, eating disorders, overweight emotional symptoms, and relationship problems. They also generally did worse in school. It is also important to ensure the apps and content consumed is appropriate for your childs age.
Momtrends: What is the value of having kids connected to tech at a young age?
Gai Havkin:Moderated use of technology, for example, kids tablets, can increase cognitive and motoric skills. Today, there are many educational games that can make learning or reading enjoyable for kids. The challenge is to find the right ones for every step and promote them to our kids so they will play the educational games along with the "low value" apps, which are more fun for them.
Momtrends: How is KIDOZ customizable?
Gai Havkin: On KIDO'Z, the content is presented to each child based on his language, age, and gender. Games for a three-year-old boy are completely different from the games offered to a nine-year-old girl. But beyond that, we give parents the option to allow or disallow any content item to their child whether it is a video channel, game, website, or app on the device. Kids can also customize their own space using personal backgrounds, camera, and a gallery.
Momtrends What is your target age?
Gai Havkin: The platform is optimal from the first time kids touch a screen until they are 10-12 years old.
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