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Toy Tuesday: American Girl + Mega Bloks

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Here at The Shopping Mama, we're huge fans of American Girl. We just adore the brand's ever-growing collection of sweet, smart, and inspirational dolls—and, collectively, our kids do too, of course!

My little lady is too young to truly appreciate the brand, but I look forward to the day my princess and I can take a girls' trip into NYC to pick out her first American Girl doll (and even enjoy a special tea-time!). I look forward to watching her nurture her own personal American Girl collection. And that's why I'm so excited that American Girl is expanding into the building category with its first-ever line of premium construction toys. The new products, developed in collaboration with Mega Bloks team, feature highly detailed building sets and fully articulated mini figures based on the company’s popular Girl of the Year characters, including past favorites Grace, Isabelle, Saige, McKenna, and Nicki. The Mega Bloks American Girl products are currently available exclusively at Toys “R” Us and will expand into other mass retailers starting July 1.

The new construction sets allow girls to spend hours reconnecting with their favorite Girl of the Year characters by recreating special moments from their stories. Each themed set features its own fully articulated Girl of the Year mini figure character, with realistic details and unique fabric elements, and comes packaged with a multi-page storybook with robust content and step-by-step building instructions. To extend the playability, the line also includes eight individually packaged American Girl mini friend figures, along with two style collections containing additional figures and mix-and-match accessories girls can use to further explore and expand the Girl of the Year story world.

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Downtown Style Collection

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Grace's 2-in-1 Buildable Home

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