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Baby Einstein Premieres New Discovery Kits


Even the littlest babies can be curious of the world around them. I remember the first time my daughter smiled at me. She was six weeks old and we were sitting on my bed playing. At such a young age she was somewhat aware and engaged of the things around her. As her mother I wanted to expose her to as many things as possible and Baby Einstein DVDs and games helped me achieve that.

Now Baby Einstein has taken it a step further with their new Discovery Kits. My daughter and I had the privilege to attend the launch of the Discovery Kits with host Kelly Rutherford and her daughter. Rutherford explained that the goal of the kit is to help babies make connections with images they see and the real world. Using three types of media -DVD, print, and CD-all working together to provide more ways that babies can experience the world around them.

The room was divided into the three levels which the kits are organized in. Each level aligns with your baby's path from baby to toddler. Level 1 focuses more on music and listening. Xylaphones, minuerature pianos, and shakers covered the floor as babies listened to the unique sounds each instrument made.


Level 2 lets your child explore the world of animals and nature. With stuffed animals and discovery cards which included large pictures of animals, this was my daughters favorite section and probably the one most appropriate for her age. From pets, wild animals, and even animals under the sea these kits take your physically active baby outdoors.

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The last level gives toddlers a platform to get up and move and be be expressive. Colors, words, and rhythm lets them celebrate their creative expression and explore their new independence.


Let your child connect with both you and the world around them with these new kits.

Each Discovery Kit includes a CD and DVD. Level 1 kits include a picture book, level 2 kits include a set of 10 Discovery Cards, and level 3 kits come with a board book. Each kit retails for $19.99. Find out more about the kits at

Momtrends was not paid for this post. We did receive a gift bag from the event.

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