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Cooling Off with Tide Coldwater

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Momtrends stayed cool in NYC's 90 degree heat at the latest rooftop soiree. Thanks to our sponsor Tide Coldwater, Momtrends gathered a stylish group of bloggers to chill-out with icy cocktails and summer fashions.


Guests mingled while enjoying refreshing cocktails with a sudsy splash and mouthwatering ice cream topped with cheerful candies.


Pomme, a children's boutique in Dumbo shared exquisite summer styles for kids.This Mini Rodini is just divine.

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For the grown-ups, Brooklyn Industries showcased the latest trends including ensembles with pops of color and patterns. Check out this Segment Printed Top paired with the Dixie Cuff Short for a cool summer look.

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And of course, we love the Temptation Maxi Dress. All cotton with a flattering design for a must-have chic look. 


Remember to join Tide in reaching their goal of converting 70% of all washing machine loads to cold water by 2020. Why, you ask? water washes squander energy and contribute to greenhouse-gas emissions. Cold water washes prevent shrinking and fading of colors. Tide Coldwater is specially formulated to clean clothes without the hot/warm water, so load in for a cool time.


Tide Coldwater Clean Fresh Scent Liquid Laundry Detergent offers the brilliant clean you know and love plus brilliant color protection even in cold water. It’s specially formulated for cold water conditions, giving you brilliant color protection and using 50% less energy when you switch loads from warm to cold.

Do you wash in cold water? I try to as much as possible to cut down on damage to fibers and to cut down on energy bills. I try to air dry as much as possible and pick my detergent wisely.

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