Pretty in Pink: Our Favorite Beauty Picks for Valentine's Day


I’m a big fan of the “no-makeup” makeup look—dewy skin, neutral hues, subtle bronzer, lots of mascara, and a high-shine, colorless gloss. That’s my go-to. But a few times a year, I feel the need to break out the bubblegum blush or try a hot-pink lip—just for kicks. And Valentine’s Day is usually one of those occasions. After all, it’s a whole 24 hours devoted to love—and I do love me some makeup!

Pretty in Pink Makeup

Subtlety is the key to mastering a pretty-in-pink look—especially for those of us already stepping outside of our color comfort zone. Needless to say, you’ll want to offset a bright pop of pink with more natural tones. (So maybe skip the electric blue eyeliner just this once!)

This Valentine's Day, I'm celebrating all things sweet and sassy with a cheeky-chic beauty roundup. From Pepto-pink nail polish to Barbie-inspired lipstick, these primpin’ picks are bright, bold, and absolutely beautiful. Try one or try them all… but maybe not at the same time!

Tony Moly Bbo Bbo Lip Balm, $9
Infused with blueberry and honey extracts, this clear lip balm is great by itself or layered on top of a matte lipstick. And the lip-shaped container is super fun!

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Benefit Cosmetics High Beam, $26
I’m a loyal fan of High Beam. You can use it to contour and highlight certain areas of the face (i.e, eyebrow arches, bridge of the nose, etc.) Or, mix a bit into your foundation and apply everywhere, for an all-over radiant (and ever-so-slightly pink) glow.

Terrybly Densiliss Blush by Terry, $70
This gorgeous blush gives cheeks a natural just-pinched glow. It's definitely a splurge, at $70 a pop, but its cashmere-like texture makes it worth every penny.

Dior Addict It-Lash, $27.50
Not for the timid, this mascara plumps, curls, and lengthens—all while adding a bright pink tint.

YSL Rouge Lipstick in Fetish Pink, $35
Creamy and smooth, this lipstick is super-pigmented, resulting in a seriously pink pout. Pucker up.

Physicians Formula Happy Boost Bronzer, $12.99
Sure, that pink heart looks cute in the compact, but it's functional too. It'll give your bronzed skin a healthy punch of color.

Essie Nail Polish in Lovie Dovie, $8.50
Light, bright, and apologetically pink, this Essie hue will inspire your romantic side.

Conversation Heart Nail Decals, $2
Sweeter than candy, these conversation-heart decals are adorable on top of white or nude nail polish. And you can choose from adult or child sizes. (Time for mommy-and-me Valentine's Day manicures!)

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