Starting the week off with a launch–today some of my favorite forces of fashion and philanthropy teamed up to help moms in need. Bravado (always a champion of moms) joned forces with fashion designer Rebecca Minkoff to create a limited edition duo of nursing tanks.
The photo above shows Minkoff with Baby Buggy Founder Jessica Seinfeld and Forty Weeks Founder Julia Beck. Julia worked with the Bravado team on this partnership that helps mark Bravado’s 20th anniversary. Rebecca Minkoff infused the designs with her trademark flair. The chic color blocked tanks are sure to become a wardrobe staple for hip, new moms.
If you were a proud breastfeeder before, now you’ve got one more reason to to celebrate the joys of breastfeeding.
The tops are $39 (pick from two colors) and available at Diapers.com and Bravadodesigns.com. 20% of all sales from the Luca and Indy tops will be donated back to Baby Buggy, a non-profit organization that provides families in need across the country with essential equipment, products, clothing, and educational services for their infants and children ages 0-12. In addition, Bravado Designs will also donate a new bra or tank to a mother in need for each Limited Edition tank purchased.
Momtrends was not paid for this post. We did get a goody bag at the event.